Is Your Small Business Marketing Moonstruck?

As Loretta Castorini would say, Snap out of it! If you are throwing everything at the wall to see what sticks, relying solely on free methods and spare time, you are not marketing. Without a plan, budget and dedicated resources (labor and time), “Moonstruck” may better describe your marketing efforts than the title of an

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Federal Employees Can’t Tweet and Other Rules from Uncle Sam’s Social Media Guidebook

Well actually, federal employees can tweet on their own sweet time and with certain restrictions, as outlined by the recently released Standards of Conduct as Applied to Personal Social Media Use from the U.S. Office of Government Ethics. These guidelines unify assorted and not always compatible rules from individual agencies and entities into one six-page

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