Below you will find three Marketing Communications (Marcom) headlines that caught my attention last week. If you’re a small business, they should peak your interest too. The respective articles provide a wealth of insight and cover the importance and influence of – in no particular order – mobile marketing, millennials and marketing plans. And if […]
Stream Picks: From Mobile to Kanye
Like many social media users, we were intrigued by DT’s fight with the Pope, Kanye West’s meltdown and the warm and fuzzy images accompanying the hashtag, #ObamaAndKids. None-the-less, among the clutter of politics and pop culture, we shared many social posts to maximize your marketing and small business momentum. Here are a few of our […]
A Tale of Two Super Bowl Ad Contests – Follow-up
If you were one of the 111.9 million people who watched Super Bowl 50, you may have viewed the winning entries from the ad contests from Intuit and Doritos. For background information about the contest, view our previous post here. The Intuit contest featured a small business with the opportunity of a lifetime in the […]
Water, Warriors, and Small Business PR Lessons
Here are three Marketing Communications (MarCom) articles that caught my attention last week. If you’re a small business, they should peak your interest too. The headlines concerning the Flint, Michigan Water Crisis and Wounded Warriors (The Wounded Warrior Project) fiscal management media coverage, hold significant PR lessons. Putting them into perspective, a post on Everything-PR, […]