Your website is the centerpiece and the go-to spot for information about your company and its services. It is the hub for your sales and marketing efforts. It is the place to link customers with you and your offerings. It is where clients get their call to action from you. It needs to be accurate, […]
The Content Dilemma – Do Tweets Count?
We often talk about how your marketing plan must include a content marketing strategy. Though the content is king phrase has circulated for years, it has renewed significance with each new content distribution outlet and social media platform. So, what exactly is content? A Tweet, a blog post, a video on your TouTube channel? This […]