Despite the focus on all things digital, high-tech and social media in the marketing world, there are some things from the days gone by that qualify as old-school standards. So, no matter how many analytics, SEOs and megabytes you can talk about to your clients, we remind you about these timeless tools on this
The overwhelmingly dominant force in social media is still Facebook. By every measure… total number of users, total visitors per month, total number of posts, etc. etc., Facebook still comes out on top. Their most recent claim of dominance was its announcement of 2 billion users per month. So, there are 7.5 billion people on
It’s time to think about what to pack for your summer vacation travels. Flip flops – check. Sunglasses – got it. Swimsuit, beach hat – oh yea. Bag of business books – hmm. Yes, I said it! Instead of filling your overflow bag, Kindle or audio downloads with a steady diet of the usual romance
Many small business owners think they are immune to cyberattacks. Here’s the thought process. I’m too small – they want to go after big businesses with more money. I don’t have any information a hacker would want. I can’t afford an IT specialist, so I’ll just take my chances. If this is still your
Fonts are often an after-thought in marketing materials, web design, email and all other types of communication methods. It’s an integral part of the branding process as certain fonts can evoke feelings and project your intent. Your font selection also sets the tone for the content. If the font is not in sync with what