In a guest author post for the UpCity blog, LGK’s Leisa Chester Weir shared her font and typography wisdom, including a great infographic, to make font selection a little less painful for the small business marketer. Since we’re fascinated by fonts and appreciate the role they play in engagement, here are ten reasons to revere […]
Ripped from the Headlines: Small Business Logo Insight from Presidential Hopefuls
No matter where you stand on the candidates assembled for the race to the White House, their logos provide more than a few takeaways for small business marketing, namely, branding. Clearly, there are winners and, as one candidate would say, “Losers,” but as you examine the creative and commentary, there are a few important factors […]