A Dose of Quotes

  I am a quotes kind of person. Good ones inspire me, help me focus and make me go into deep thought. One of my favorite quotes is from Supreme Court Justice Thurgood Marshall. He gave a couple different variations of it when asked how he wanted to be remembered, “He did the best he

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Content Is King – Who Said It Better?

Although Bill Gates often gets credit for the phrase “content is king,” it was actually outlined in a book in 1974 and popularized by Sumner Redstone before Gates’ speech.  Google also uses a version of the phrase, related to internet searches – more original content, better search results. From Magazine Editing and Production: Content is

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Cannes Lions Festival

Two of the chicest artistic affairs take place in Cannes:  the Cannes Film Festival and the lesser-hyped Cannes Lions International Festival of Creativity. While the film festival is red-carpet ready and provides a constant source of materials for entertainment news stories, its inspired cousin is an international expo for advertising and marketing professionals with an

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Social Media Lessons from the First Lady

First Lady Michelle Obama can do no wrong on social media – you could say she has the viral touch.  Of course, she is the First Lady and so it’s not the same standard for views and re-posts as for us mere commoners.  When FLOTUS opens a Snapchat account, posts a video on YouTube or

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A Twitter Anniversary

LGK Note: It’s a Twitter Anniversary, and many individuals and small businesses alike are still married to what marketing expert Mark Schaefer of businessgrow.com calls the most people-driven social media platform. In the story below, Natalie Morin puts the milestone occasion into perspective. Twitter’s 10th Birthday: Which Accounts Take the Cake? Posted on March 21, 2016 by

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