Summer Reading to Boost Your Business Savvy

It’s time to think about what to pack for your summer vacation travels. Flip flops – check.  Sunglasses – got it.  Swimsuit, beach hat – oh yea.  Bag of business books – hmm. Yes, I said it! Instead of filling your overflow bag, Kindle or audio downloads with a steady diet of the usual romance

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Three Best-Selling Books to Read (and Color!) Right Now

It’s always a good idea to keep current on industry trends.  Best practices for small businesses come, go and occasionally come back. Marketing strategies shift and are turned upside down (think TV commercials vs. YouTube ads).  Sometimes a refresher can come in the form of a conference, a seminar or networking with a wise colleague. 

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Summer Book List – Expert Picks for Business Reading and Beach Week

Wondering what books to pack in your carry-on bag as you head for your summer vacation?  Tired of scouring the internet for this season’s must-read Kindle downloads?  Well, you can stop wondering and scouring right now because we have polled our marketing and small business experts for their top summer picks.  Most are industry related,

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Quick Reads for Small Business Marketing Insight – Part 1

Every business, no matter the size, needs a marketing strategy.  Small businesses and entrepreneurs often need to become mini-experts to help their business grow, even if their specialty is in another field.  Boutique retailers, nail salons and food trucks all need a plan.  Good news:  there are lots of resources, particularly in books. Small Business

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