Changing the Conversation on Controversial Topics – Issues Management

In this edition of How’d They Do That, a nonprofit’s award for public relations branding holds a far more important lesson in issues management. For many reasons, both personal and professional, I was intrigued by the PR News’ 2015 Elite Award for Branding winner, Pac West Communications on behalf of its nonprofit client, Coloradans For […]

Media Lists for Small Businesses – PR Friend or PR Foe?

I am moved to write this post after reading a commentary by Bob Garfield, editor-at-large of MediaPost, a respected online publication for marketing and advertising. In P.R. Wild Pitches, Spring Edition, Garfield puts a few folks on blast for their flawed public relations strategies. The outing of these professionals aside, his article shines attention on […]

Plug In to WordPress – Five Plugins We Can’t Live Without (and Two We’re Watching)

WordPress.com is the overwhelming favorite for bloggers for it ease of use, backend support (such as SEO and social media integration) and site stats.  Now WordPress.org is on its way to reign supreme as the content management system of choice for websites (and blogs too).  There are unlimited themes to get the right look and […]

R.I.P. Gigaom

How many times has this happened to you? You find a good network, platform, app or API to grow your digital IQ and performance, and then, seemingly out of nowhere, there it is, the “service is ending” announcement. Such was the case on March 9 with news of the demise of Gigaom , an excellent […]