Do you have a dedicated marketing budget? Perhaps it is rolled into something else like sales, advertising or promotion. Or maybe you’re a small business and you are scrambling, scraping and pinching here and there or pulling dollars from your “other” line item, which was supposed to be for unseen items and emergencies. Whatever your […]
SEO Time Management: Got an Hour?
In the time it takes you to do these things at the office you could have already facilitated the set-up for HitTail: Check your daily email and voicemail messages Perform weekly website updates Attend the weekly staff meeting Prepare social media posts Eat lunch and socialize at the water cooler So, what is HitTail? We […]
Mobile Marketing: Merriam-Webster's New 2015 Entry?
As evidenced by dictionary word additions like man cave in 2012, selfie in 2013 and big data in 2014, Merriam-Webster has to change with the times to remain relevant. Their new entry for 2015 might just be mobile marketing. Note these statistics: Mobile devices now make up 60% of internet usage – more than PCs. (Source: […]
“Watson” Debuts to the Masses with Freemium Analytics
Remember Deep Blue, the IBM computer that played chess champion Garry Kasparov in the 1990s? His just-as-smart younger cousin, Watson, became a media darling in 2011 when he challenged Jeopardy legends Ken Jennings and Brad Rutter, beating both of these highest-winning champions. Deep Blue is but a distant memory now, filed in the IBM historical […]