Digital Marketing Basics for Small Business Owners and Marketers

Overwhelmed and confused about your digital marketing strategy? Not sure of what to do or how to maximize your time and budget? In the Online Marketing Institute’s Small Business & Start Up Digital Learning Fast Track Series, Susan Baroncini-Moe, an industry leader, dispels a few myths and points you in the right direction to focus […]

Avoid a Big Hit to Your Small Business Online Reputation

Many small businesses, especially B2Cs, may be unaware of the explosive use of geolocation data. The practice, which digital marketing expert and author Susan Baroncini-Moe characterizes as commonplace today, pre-populates listing and review sites such as Yahoo or Bing and social media pages such as Facebook, with or without your input or permission. Baroncini-Moe indicated […]